You will be surprised to know that B2B e-commerce is expected to reach an impressive valuation of $1.8 billion by 2023.
eCommerce is beneficial for both buyers as well as sellers. The seller enjoys benefits like a faster buying process, cost reduction, no-reach limitations, and fast response to buyer/market demands. Whereas, the buyer gets to choose from a wide range of products conveniently and can save both time & money. But the question is why one must prefer Adobe Commerce over other eCommerce builders for their B2B model.
Magento Commerce or Adobe Commerce is an open-source eCommerce platform. It offers multiple tools & features that enable you to design a robust yet attractive website. Let us see how Adobe Commerce aids B2B operations.
Top 3 Benefits of Choosing Adobe Commerce for B2B eCommerce
Integrated B2B Functionality in Adobe Commerce
You need to provide an out-of-the-box user experience to thrive in the rapidly evolving digital world. In a B2B business model, you are not supposed to deal directly with the customers. However, you still need to prepare custom codes to deliver a workable e-commerce experience to your B2B audience.
Adobe Commerce offers special B2B features such as customer-specific product configurations & price calculators, support for approval workflows, customer-specific product catalogs & pricing, and purchase orders, and multichannel sales & order management.
High-End Security
Businesses must focus on the modernization of their eCommerce store to keep up with their competitors. Many enterprises still utilize Magento open-source to maintain their B2B model, however, it is vulnerable to security threats and breaches. In contrast, Adobe Commerce offers high-end security to its users and uses the latest technology to deliver top-class performance.
It is essential to note that the security patches of Magento 1 have already ended nearly 1.5 years ago, hence using it can be risky and you might end up losing critical data. We recommend you upgrade your online store to Magento 2 or Adobe Commerce.
Hasslefree Mobile Experience
The majority of B2C buyers prefer mobile devices to explore websites. Similarly, B2B buyers are also leaning a bit toward the smartphone world. It saves a lot of their time as they can purchase products conveniently in the comfort of their hands. The mobile experience has gained huge importance in this tech-driven world.
Adobe Commerce provides you with a mobile-first design that includes PWA studio. Progressive Web Applications (PWAs) are advanced websites that run seamlessly across all mobile devices & browsers as other native mobile apps work. PWAs are the future of web technology. B2B models can utilize PWA in different ways including push notifications of current order status and other reminders.
The above features of Adobe Commerce are enough to understand why most businesses prefer it over other eCommerce platforms. B2B business models must especially utilize this website development tool to deal with complex business operations. It offers integrated B2B functionality, High-end security, and a hassle-free mobile experience that adds up to building a responsive website.
Having no idea where to start with?
Take assistance from magePoint as we are India’s top Magento Development Company. We offer top-notch Magento-related services and our experts are always ready to help you out. Contact us for more details!
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