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Live Search In Adobe Commerce: How It Improves CX?

Have you ever wondered how Live Search can affect the customer experience of your website? Well, you have landed on the right page as we have prepared a convenient guide to answer all your queries.

One can not imagine a satisfactory customer experience without offering a good search function on an eCommerce store. Magento 1 was famous in the initial stage for its “not so impressive” search feature. With improvements in technology, it later introduced ElasticSearch, which was better than the standard search but still not the best.


Introduction of Live Search 

Magento then analyzed the value of the search feature and launched the Live Search service in 2021. It’s an API-firsts service that you can easily deploy through JavaScript SDK and Graph QL options. 


It effectively utilizes AI and other advanced technologies to provide an enriched search experience. Adobe Commerce users owning eCommerce stores can directly install the corresponding module through the marketplace. 

Key Features of Live Search


Search is the primary component that your users interact with in your store. According to Adobe, any enhancements in the search functionality will result in increased conversion rates. You will be amazed to comprehend that adequate search results can drastically raise your store’s conversion rate by up to 1.8x. Let us discuss some key features of Live Search:


  1. Manage Search

Live Search allows entrepreneurs to manage search results by creating a set of rules. You can set rules such as:


  • Boost Products – You can fix specific products higher on search results.

 

  • Bury Products – You can also set certain products at the bottom of the search results. This helps you provide better exposure to other products.

 

  • Pin Products – You can pin the products with the highest demand at the top of search results.

 

  • Hide Products – You can also hide the products having limited stocks or quality issues from the search results.

 

  1. Manage Synonyms

You can display search results using synonyms of product names to offer more relevant results. Live Search allows you to manage synonyms in two ways:


  • One-way Synonyms: It will help you browse products in one direction.


  • Two-way Synonyms: It will provide your users with more relevant products as it broadens the search results.


  1. Category Search

Live search allows your customers to search for products using categories like pricing, brand, and more. This feature drives quicker and more efficient searches as the need to enter keywords gets eliminated.


  1. Smart Search Results

With the help of Search Live, you don’t need to manually set rules for search results on your store. Adobe Sensei enables your customers to find products they are looking for and automatically filters search results for a better customer experience.



Providing your customers with an amazing search module is the need of the hour and it impacts your conversion rate. Search is an integral component of any eCommerce store as it is the first thing your users will be interacting with. It directly affects the customer experience of your online store. The more quick & accurate search results you deliver, the higher will be customer satisfaction. 


Are you struggling with your Magento store’s performance? We at magePoint have a dedicated team of developers who have excellent knowledge and skills to provide you with the most suitable solution. Contact us today to get technical assistance for your online store.
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